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Most businesses that succeed, do so because their marketing strategy uses a mixture of online and offline marketing ideas. This is usually called multi-channel marketing. But offline marketing ideas seem to be going the way of the dinosaur–extinct. Just because you have an online-based marketing strategy, doesn't mean you should ignore those great offline marketing ideas! It's especially important because offline marketing falls under one of the letters in The CLICK Technique—“K” for “Keep Going”. Once you're in the thick of your online marketing, consistency is key, and offline marketing can sometimes fall to the

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Some people praise offline marketing, and some swear by online marketing. But what if the two could work together? Today, I'm here to convince you that online and offline marketing work best when paired together. Not only that, but I'm going to give you tips and tricks to get you started. For too long, online and offline marketing have been considered on opposite sides of the fence. Some businesses will insist that one style of marketing is better than the other. Others suggest that, with the rise of online marketing, offline marketing will suffer a

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How much does SEO cost? “What can you expect to pay for a trustworthy SEO firm?” is a popular question among many business owners. Finding a sustainable and reliable partnership can be tricky, especially with cost versus effectiveness added into the mix. However, doing your research into making sure the outcome is worth the price pays off in the end—literally. Before we dive into the realm of specifics, let me first talk about a technique I’ve developed that’ll help your hunt for how much does SEO cost and benefit your business in the end. It’s

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Is your WordPress site optimized for traffic and lead generation? These 3 FREE, including my favorite WordPress traffic plugin, will make sure that it is! Hey it's One-Click Lindsey for TrafficandLeads.com. Today I'm going to talk about the three plugins that I install on every single one of my client's Wordpress sites. So take a note, these are all free and I recommend that you install them on your Wordpress site.  If you're looking for the best WordPress traffic plugin, stay tuned. The first one is a little plugin called Jetpack. The main thing I use that

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This week my friend, Nicholas Scalice and I,  had a great conversation on his Inbound Unboxed Podcast.   Nicholas and I met on Triberr and we have a lot in common.  Nicholas and I both run online marketing companies, we both started a podcast this week and we both understand the power of inbound marketing and how it can produce boat loads of targeted website traffic.   Check in on this episode to hear us "geek-out" over the latest and greatest inbound marketing strategies. In this episode we covered targeted website traffic tools for inbound marketers including the

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Do you want to drive traffic to your website?  Watch this video where I detail the four main ways to drive that all important website traffic. There are four main ways to drive traffic to your website: 1. Search Engine Optimization (SEO) Search Engine Optimization is the process of getting your keywords to rank higher when people perform a search.  It's the number one way to drive more website traffic. 2. Social Media Marketing (SMM) Facebook, Twitter, YouTube or any other social media marketing you can do can easily drive traffic to your website.  Just make