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Everyone likes the concept of free marketing ideas but are afraid to put them into practice. No such thing as a free lunch, right? I'm here to tell you that free marketing ideas are just as valid as those that cost money. The distinction is in how you use them. We're often taught that the more money you spend, the better results or product you'll receive. But if you've paid any attention as a business owner, I'm sure you know that isn't true. These free marketing ideas need to be looked at individually, on a

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Most businesses that succeed, do so because their marketing strategy uses a mixture of online and offline marketing ideas. This is usually called multi-channel marketing. But offline marketing ideas seem to be going the way of the dinosaur–extinct. Just because you have an online-based marketing strategy, doesn't mean you should ignore those great offline marketing ideas! It's especially important because offline marketing falls under one of the letters in The CLICK Technique—“K” for “Keep Going”. Once you're in the thick of your online marketing, consistency is key, and offline marketing can sometimes fall to the